Disruptive innovation is a term used in business and technology literature to describe innovations that improve a product or service in ways that the market does not expect, typically by lowering price or designing for a different set of consumers.
Disruptive technologies and the rise of competitors creates a shift and acceleration of change that you may or may not like. The nay-sayer state: things are changing too fast, I wish it was like – eh, the good ‘ol days again. The yeah-sayers state: Let’s rock and roll!
Which one are you? If on the low/no-go end, don’t read the rest of this post. Get back to your regularly scheduled work day or couch life.
Or, continue (if you dare!) below…:
Here’s what Clayton shows us – and how things – have, or are changing (fast):
You are already seeing massive changes in the browser wars and HTML 5.
Next question: are you staying in front of this curve, or (way) behind? It can be off-putting if you’re the kind of person that just likes to bitch and moan a lot. I say – let’s continue to innovate, and make lives more productive and fulfilled, but understand that we must continue connect and share at a human level – and that tools cannot, and should not push us aside. That’s the real challenge. (Is Facebook helping or not in this regard?)
- Harvard’s Clayton Christensen on the economics of ‘disruption’ (techflash.com)
- The Life Cycle Of Innovation In Business (businessinsider.com)
About jon rognerud
Entrepreneur Magazine says Jon Rognerud is one of the most sought-after SEO and Digital Marketing Experts for Small Business. He is famous for his high-return and passionate approach to optimizing websites and integrated marketing solutions that brings process, profits and brand loyalty...without wasting time. His brand NEW website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press/McGraw-Hill is in bookstores now. Act fast, and get a free gift here. Jon on Google+. To receive future updates, Click HERE to subscribe to our mailing list