Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

The Pros and Cons of Outsourcing your SEO

We all know how important it is to have a well-established presence for our business on the Web. SEO is a huge industry, and businesses regularly take advantage of it to
Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

Over-Optimization of your SEO Works?

There's a lot of chatter in the SEO community right now about "over-optimization" of your search engine optimization strategies, or rather, tactics. The "under the hood" details of search engines and
Paid Media Strategist | YouTube Ads, Google, Meta |  Grow, Scale, Exit Strategies For Business Owners

Are Your SEO Keyword Bids Too High?

I met somebody a few years ago at a search engine conference (SES San Jose), and he was big-time into SEO. This guy was really on top (no pun intended)