Jon Rognerud Episode 001

Never Do Keyword Research – Unless You Do It This Way

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In this episode of the “casual sit down” with me, your host – Jon Rognerud – we’re going to talk about different and better ways to approach keyword research for your website, SEO and content marketing.

This video is geared towards beginners, but clearly shows the unique approach for all search experts and marketers.

Key takeaways from this episode:
1) Look at keyword research tools later in the process
2) Use market analysis and competitive analysis as the seeds for content ideas
3) Keep your target customer in mind first. What are his/her desires?
4) Create a list of 5-10 questions that your (demographic here) asks most often
5) Build high quality pages that answers those questions (include keywords)

Make the content high quality, think about layout, structure and provide richness and depth that your competition is not providing.

Watch the beginner keyword research video now.

About 

Entrepreneur Magazine says Jon Rognerud is one of the most sought-after SEO and Digital Marketing Experts for Small Business. He is famous for his high-return and passionate approach to optimizing websites and integrated marketing solutions that brings process, profits and brand loyalty...without wasting time. His brand NEW website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press/McGraw-Hill is in bookstores now. Act fast, and get a free gift here. Jon on Google+. To receive future updates, Click HERE to subscribe to our mailing list

About The Author

jon rognerud

Entrepreneur Magazine says Jon Rognerud is one of the most sought-after SEO and Digital Marketing Experts for Small Business. He is famous for his high-return and passionate approach to optimizing websites and integrated marketing solutions that brings process, profits and brand loyalty...without wasting time. His brand NEW website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press/McGraw-Hill is in bookstores now. Act fast, and get a free gift here. Jon on Google+. To receive future updates, Click HERE to subscribe to our mailing list