What Today's Search Engines Cannot Tell You

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Diagram of the metasearch concept (with englis...

Image via Wikipedia

We know that search engines (Google, Yahoo, Bing) and their associated retrieval technology anno 2008 are not much more sophisticated than they were, in say, 1998–or for that matter, in 1945 when a scientist, Vannevar Bush, released his essay, “As We May Think” (reference Internet Pioneers). The system he references is remarkably similar to modern hypertext.

While new interfaces, video, images, binary streams of any kind you can think of are easily presented into plugins and other “wares,” we are still struggling to get to the “next level” of retrieval technology.

Algorithmic search, human-aided search and meta search engines are par for the course. To create a search engine that can also include artificial intelligence and provide scalability for the massive internet is still far away.

In the meantime, we are having fun with universal search/blended search, local search and such.

So in the spirit of the power of video and the explosion of its use on the internet, I found this interesting film from Los Angeles that uses a “thousand words” with pictures and the human spirit.

When search engines can figure out all the “things” they must capture, retrieve, organize and intellectually present–for example, in this video–we have reached a goal that search engine scientists everywhere would want and that, I hope, captures users the same way it does in the film below.

The final scene says it all.

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Entrepreneur Magazine says Jon Rognerud is one of the most sought-after Digital Marketing Experts. His clients extend from high-end brands and middle-tier businesses in both B2B and B2C. His SEO website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press is in bookstores now. Act fast, to get his free Facebook Ad Template checklist here. To receive future updates, Click HERE to subscribe to our mailing list

About The Author

jon rognerud

INTERESTED in working with me on your Facebook Ads Business Acceleration? Sign up for a FREE breakthrough session! Learn More About Our Online Sessions. === Entrepreneur Magazine says Jon Rognerud is one of the most sought-after Digital Marketing Experts. His clients extend from high-end brands and middle-tier businesses in both B2B and B2C. His SEO website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press is in bookstores now. Act fast, to get his free Facebook Ad Template checklist here. To receive future updates, Click HERE to subscribe to our mailing list

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