In the USA, with over 320 million of people living across a vast land – and with diverse cultures and national opportunities – it might be easy to understand why they don’t know their geography very well. I mean, why travel? It’s “all here” and geography is too hard…!

Ever since I came to this country over 25 years ago, I do find it amusing that about 7 in 10 of the people I’ve met do not know much about Norway, and often confused with Sweden.

Sweden gets all the love and is recognized by a much better marketing “engine”, including brands like IKEA, Saab, Volvo, Abba and that Sweden maintained its policy of neutrality during World War II, loads of media and innovative promotions (call a swede).

Plus, of course, and the amazing tales and envy of the tall, blue-eyed, beautiful, blond women.



When asked about Norway, it’s a mockery in a sentence, like “Jaaa, sure, you betch’a” (all with a sing-songy effect), and a reference to the Swedish culture of peace and happiness.

When you ask – “What / where is Norway?”, the answers are diverse, but mostly not right. So many will say: “…it’s the capitol of Sweden!”

Enjoy this video and learn about what Norway is, and what the people and the culture is all about.

If you want to live happy ever after, see what the world thinks.


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Entrepreneur Magazine says Jon Rognerud is one of the most sought-after Digital Marketing Experts. His clients extend from high-end brands and middle-tier businesses in both B2B and B2C. His SEO website optimization book, "The Ultimate Guide to Optimizing Your Website" from Entrepreneur Press is in bookstores now.